What Is a Business Analyst? 2024 Career Guide (2024)

Written by Coursera Staff • Updated on

Business analysts help maximize a business's effectiveness through data-driven decisions. Learn about what business analysts do and what it takes to become one.

What Is a Business Analyst? 2024 Career Guide (1)

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Business analysts use data to form business insights and recommend changes in businesses and other organizations. Business analysts can identify issues in virtually any part of an organization, including IT processes, organizational structures, or staff development.

As businesses seek to increase efficiency and reduce costs, business analytics has become an important component of their operations. Let’s take a closer look at what business analysts do and what it takes to get a job in business analytics.

What does a business analyst do?

Business analysts identify areas where an organization can increase its efficiency and strengthen business processes. They often work closely with others throughout the business hierarchy to communicate their findings and help implement changes.

Tasks and duties can include:

  • Identifying and prioritizing the organization's functional and technical needs and requirements

  • Using SQL and Excel to analyze large data sets

  • Compiling charts, tables, and other elements of data visualization

  • Creating financial models to support business decisions

  • Understanding business strategies, goals, and requirements

  • Planning enterprise architecture (the structure of a business)

  • Forecasting, budgeting, and performing both variance analysis and financial analysis

What's the difference between a business analyst and a data analyst?

Both data analysts and business analysts support data-driven decisions in their companies. Business analysts tend to focus more on recommending solutions for business needs, while data analysts work more closely with the data itself.

Read more: Data Analyst vs. Business Analyst: What’s the Difference?

What Is a Business Analyst? 2024 Career Guide (2)

Why pursue a career in business analysis?

Business analysts are in demand across industries, including finance, healthcare, education, IT, consulting, e-commerce, government, and manufacturing. As a business analyst, you'll have the opportunity to support your organization's success through data-driven insights. In business analytics, every day brings new challenges and new ways to put your skills into practice. If you enjoy collaborating, asking questions, solving problems, doing impactful work, bridging business and technology, a career as a business analyst could be a good fit.

Business analyst salary

The average salary for business analysts in February 2024 in the United States is $93,462, according to Glassdoor [1]. Your earning potential will vary depending on the company, location, and amount of experience you have.

Job outlook

The demand for business analysts has increased in recent years and is projected to continue. The US Bureau of Labor Statistics (BLS) projects faster than average job growth between 2022 and 2032 for similar roles. Computer systems analyst jobs are expected to grow 10 percent, while operations research analyst jobs are expected to grow 23 percent [2, 3]. Other related job titles include management analyst and operations analyst—both of which perform duties similar to business analysts.

How to become a business analyst

Becoming a business analyst may require gaining skills and credentials applicable to the work and the industry you're interested in. Coursework, certifications, or degrees can each aid your path to a job as a business analyst.

1. Sharpen your business analyst skills.

Here are some skills you’ll typically want to have as a business analyst.

  • Business acumen: A solid understanding of finance, accounting, and business principles will help you surface what operational issues exist, and how best to address them.

  • Communication: A business analyst is often expected to communicate with several different players within an organization, including upper management and other teams. Being able to present your ideas clearly and convincingly—both verbally and in writing—will be a large asset as a business analyst.

  • Data analysis: Gathering, tracking, and analyzing performance metrics will be central to a business analysis role. Having a good grasp of data analysis and visualization tools like Tableau, Excel, and BI Tools can be useful. Some knowledge of a programming language like SQL may also come in handy.

  • Business analysis methodologies: Depending on your industry, it could help to be familiar with specific methodologies, like Agile Business Analysis, Six Sigma, or Rational Unified Process.

  • Industry expertise: Different industries have different business needs and challenges. Developing business solutions for an IT company might look different than it does for a health care company. Industry experience, even in another role, can give you a competitive edge when applying for jobs.

2. Take a course.

Refreshing your familiarity with the skills expected of a business analyst can show employers your knowledge is up to date. Coursework, either in person or online, can offer you a structured way to build skills employers value most.

Gain a holistic understanding of the job with courses in data analytics or business analytics. Or familiarize yourself with the tools used in business analytics through coursework in Tableau or Excel and MySQL.

3. Earn a business analyst certification.

Earning a certification can expand your skill set, potentially increasing your earnings or making you more competitive for jobs. Here are some business analysis certifications to consider:

If you’re just starting out as a business analyst, the ECBA can show hiring managers you’ve received several hours of training and know the basics of business analysis. If you have some experience with business analytics, the CBAP, CCBA, and PMI-PBA can show employers your competency and experience.

4. Consider a degree.

Many employers like to see at least a bachelor’s degree on your resume, though some may prefer candidates with a master’s degree.

Bachelor’s degrees: Bachelor’s degrees are common for entry-level positions in analytical fields, according to the BLS. Getting your bachelor's degree in a quantitative field like economics, finance, computer science, data science, statistics, information management, or a similar field can prepare you for business analysis jobs.

Master’s degrees and MBAs: Some employers might prefer candidates with a master’s degree in a relevant subject. You may also consider getting a Master of Business Administration (MBA); several programs offer specializations in business analytics. Getting your master's degree in business analytics or business administration could help advance your skills and knowledge, and give you a competitive advantage in the job search arena.

5. Start with an entry-level role.

Internships and entry-level positions in accounting, finance, or business settings can build your experience before you advance to a higher-level position. In your job search, look for titles like junior business analyst or entry-level business analyst. If you’re still in school, making an appointment with a career counselor can help you understand what opportunities are out there.

Explore business analytics with Coursera

If a career in business analysis sounds interesting, start by exploring what this field is all about and building some foundational skills. Coursera offers a variety of courses to meet your needs.

For an introduction to business analytics, consider the University of Pennsylvania's Business Analytics Specialization or the University of Minnesota's Analysis for Business Systems course.

To practice using Excel, join John Hopkins University's Business Analytics with Excel course.

To delve deeper and earn a credential, consider the Google Business Intelligence Professional Certificate program.

Frequently asked questions (FAQ)

Not all business analysts work for a company's IT department. If you're interested in both data analysis and IT, consider a role as an IT business analyst. In this job, you'd analyze the needs and pain points of the IT department, as well as recommend technology and business solutions.‎

Business analytics might be a better fit if you're more business minded. If you enjoy working with numbers and excel in mathematics and statistics, then consider data analysis as a career path. Many of the skills overlap, so it's possible to start as a business analyst and move into a role as a data analyst (or vice versa).‎

A business intelligence analyst, or BI analyst, is a hybrid role somewhere between data analyst and business analyst. BI analysts analyze, model, and visualize data on industry trends and the competitive landscape to help businesses drive profits.‎

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This content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

What Is a Business Analyst? 2024 Career Guide (2024)

FAQs

What Is a Business Analyst? 2024 Career Guide? ›

Business analysts identify areas where an organization can increase its efficiency and strengthen business processes. They often work closely with others throughout the business hierarchy to communicate their findings and help implement changes.

What is the outlook for business analyst in 2024? ›

As we navigate toward 2024, several key trends are shaping the job market for Business Analysts. From the increasing demand for specialized roles to the impact of remote work and the rise of AI and automation, these trends play a crucial role in determining the future landscape for Business Analysts.

What is the next career step for a business analyst? ›

The best-qualified, top-performing business analysts can move into high-level management positions in companies and other organizations. High-performing consultants may rise into leadership positions in their firms or strike out on their own to start new consultancies.

What is the future for business analyst? ›

The field of business analytics has seen exponential growth in the last few years and data has become one of the key elements of business management. In 2020, the business analytics market was valued globally at USD 67.92 billion. And, with a CAGR of 7.3%, it is supposed to be valued at USD 103.65 billion by 2026.

What does a business analyst does? ›

Business analysts are agents of change—professionals who analyze a business or organization, by documenting its systems and processes, assessing its business model, identifying vulnerabilities, and devising solutions. Business analysts go by many other job titles, including: Business Architect.

Which professions has the highest projected employment for 2024? ›

Fastest-Growing Careers of 2024

Jobs with the highest projected growth rates from 2022 to 2032 include nurse practitioners, data scientists, wind turbine service technicians and physician assistants. Below are some of the fastest-growing careers in the health, tech and trade sectors.

Is there a high demand for business analysts? ›

Recent studies reveal an escalating demand for business analysts, with the Bureau of Labor Statistics predicting a 14% growth from 2020 to 2030, faster than the average for all occupations.

What does an entry level business analyst do? ›

Duties and Responsibilities

Data Analysis: Assist in collecting, analyzing, and interpreting data to identify trends, patterns, and insights relevant to business needs. Process Documentation: Document existing business processes, workflows, and procedures, and help identify areas for improvement.

Which degree is best for business analyst? ›

One of the most common degrees for business analysts is a bachelor's in business administration. Business analysts can also hold degrees in computer science, bachelor's in finance, economics, or accounting.

Which company is best for business analyst? ›

  • Cognizant Technology Solutions. 3.8. 1L. Reviews. 89.3T. ...
  • Deloitte. 4.1. 1.2L. Reviews. 40.5T. ...
  • IBM. 4.1. 1.1L. Reviews. 37.1T. ...
  • Capgemini. 3.9. 78.9T. Reviews. 53.1T. Salaries. ...
  • Amazon. 3.7. 2L. Reviews. 50.4T. Salaries. ...
  • Wipro. 3.7. 60.4T. Reviews. 53.8T. Salaries. ...
  • Dell Technologies. 4.1. 36.5T. Reviews. 11.2T. Salaries. ...
  • Infosys. 3.7. 1L. Reviews. 1L. Salaries.

What are the disadvantages of being a business analyst? ›

Disadvantages of Business Analyst:
  • Lack of alignment and trust.
  • Lack of Commitment.
  • Low quality of underlying transactional data.

Is business analyst a happy career? ›

According to over 1,000 PayScale reviews, business analysts rated the job 3.8 out of 5 stars. Professionals like that the field is fast-paced and competitive. There are also a lot of social and work opportunities.

What are the 4 types of business analysis? ›

What are the four types of business analytics? The four subsets of data analytics are descriptive, diagnostic, prescriptive, and predictive. Businesses across all types of industries utilize these specialty areas in analytics to increase overall performance at all levels of operations.

Do business analysts work from home? ›

They can work full-time, part-time, freelance, or as independent contractors across a variety of career fields. And because much of the business analyst role includes data analysis and visualization (think: crunching numbers and creating graphs and pie charts), in many cases, their work can be done remotely.

Is business analyst an IT job? ›

A business analyst role is not an IT job unless a business analyst chooses to specialize in the information technology industry. The title would then be an IT business analyst.

Are business analysts still needed? ›

As businesses embark on new endeavours, they create employment opportunities. This is where business analysts play a crucial role. Their ability to navigate complex projects and translate business needs into actionable solutions positions them as key players in the employment landscape.

What is the future job outlook for financial analyst? ›

The field is also growing at a steady pace. The BLS projects employment for financial and investment analysts to grow by 8% from 2022 to 2032, which is faster than the average projected growth for all jobs. This amounts to about 29,000 new financial analyst jobs by 2032.

What is the outlook for an analyst? ›

The data analytics market size is projected to grow from $7.03 billion in 2023 to \$303.4 billion in 2030 at a CAGR of 27.6%. The sharpest increase is noted in the predictive analytics segment. The growth is expected globally, but the US accounts for most of the global market share.

What is the job market outlook for 2030? ›

Expected Growth Areas

The Bureau of Labor Services is set to add 11.9 million jobs through 2030, a projected 7.8% increase, but that projection reflects the recovery from the 2020 layoffs. This equates to a little over 1 million new jobs – half the annual gain of the past decade.

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